Non-Profit | Advocacy
Refreshing LTIA’s Digital Identity
Let’s Turn It Around (LTIA) is a nonprofit working to promote peace, understanding, and compassion across divides of race, religion, and politics. Through grassroots advocacy, education, and local partnerships, LTIA seeks to “turn around” hearts and foster connection within communities. To strengthen their online presence and reflect their mission clearly, LTIA partnered with Big Idea Company for a complete website redesign.
Client:
Let’s Turn It Around
Contributions:
Brand Color & Typography | Website Visual Design | Page Layout & User Experience | Photo Editing & Visual Styling
Non-Profit Organization
Refreshing LTIA’s Digital Identity
Let’s Turn It Around (LTIA) is a nonprofit working to promote peace, understanding, and compassion across divides of race, religion, and politics. Through grassroots advocacy, education, and local partnerships, LTIA seeks to “turn around” hearts and foster connection within communities. To strengthen their online presence and reflect their mission clearly, LTIA partnered with Big Idea Company for a complete website redesign.
Client:
Let's Turn It Around
Contributions:
Brand Color & Typography, Website Visual Design, Page Layout & User Experience, Photo Editing & Visual Styling
Cultivate Food Rescue
The Challenge
LTIA’s previous website featured dark tones and a dense layout, making navigation challenging and failing to convey the organization's commitment to community transformation. The goal was to create a lighter, professional, and more user-friendly site that would inspire action and reflect LTIA's compassionate energy.
The Solution
We reimagined the site's visual tone by introducing a refreshed color palette with warm neutrals and hopeful accents, fostering a welcoming atmosphere. Modern typography and clear hierarchy enhanced readability and accessibility. The new layout incorporates generous white space, engaging photography, and intuitive navigation, allowing visitors to explore LTIA’s mission effortlessly.
The visual storytelling and overall user experience were designed to complement and elevate the thoughtfully crafted copy provided by the talented team at Big Idea Company.
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